ALERT: First party cookies are required to sign in to The Lesson Builder. First party cookies are currently disabled on your browser.
What Are Cookies? Cookies are tiny pieces of information that your browser adds to a special folder on your computer to let certain websites recognize you as you move from page to page within the website, most commonly used to remember login or shopping cart info. The Lesson Builder uses a session cookie to remember you as you browse the website, so that new lessons you create are added to your library and so that your searches can differentiate between your lessons and other teachers' lessons. You can still view lessons without cookies enabled. A small percent of web users choose to disable cookies since some cookies (especially third-party cookies) are used by advertisers to track browsing behavior on other websites. The Lesson Builder doesn't do that.
How Can I Enable First Party Cookies? It varies from browser to browser. Look for an 'options', 'settings', or 'tools' selection on your browser, or perform a web search for how to do it for your specific browser. You can choose to enable all cookies, enable only first party cookies, or add an exception to allow cookies from thelessonbuilder.org.
How Can I Know It's Fixed? When you think you have enabled cookies for this site, refresh the page and this message should disappear. If you still see this message after refreshing the page, cookies are still disabled for this site.
Make this a new day
Minutes
Structure:
Purpose:
Description:
Day 1:
Date:
Edit / Delete
Remember
Edit / Delete
Remember
Handout:
Add / Edit / Archive
Ms. Shehata
Studying The Psychology Behind Consumerism
Grade Level:
7
Subject:
Science
Topic:
Consumerism
Objective:
Does the day of the week, time of day and television porgram have a significant impact on the types of commercials that are being shown to specific audience target?
Rationale -
This science project highlights the psychology behind strategies used by commercial companies that target specific audiences. Furthermore, it highlights the major idea from Dr. Schor's paper that states that consumerism has significantly increased and has become more of a negative aspect to our society. Although this lesson is mainly prompting students to realize that there are special techniques used by commercial companies, it will get them to start to notice how audiences, which are people in their communities, are being manipulated and attracted to these consumption tricks.
Other Information:
Overal Expectation:
1. Assess the impacts of human activities and technologies on the environment, and evaluate ways of controlling these impacts.
Specific Expectations:
1.1 Assess the impact of selected technologies on the environment;
2.3 Use scientific inquiry/ research skills to investigate occurrences.
Public Notes:
Click to enter. Public notes are visible to anyone who views your lesson.
Private Notes:
Hide On Print
Click to enter. Private notes are visible only to you, when you are logged in.
Reflection:
Click to enter. Your reflection should be entered after you've delivered your lesson. Evaluating what worked well and what could be improved will further your professional development, and help any teachers looking to build off your lesson.
Prep:
20 minutes setting up the mini lesson
Materials:
- Television with cable (if students do not have cable at home, they may watch it on Youtube or pair up in a group)
- Pens
- Papers
- Thinking caps!